Self Project
Lola Studio

Platforms
Web & Mobile

Deliverables
UX/UI, Research

Tools
Axure RP, wordpress elementor

LOLA STUDIO

LOLA STUDIO is the home of interior designers and those who understand design. The owner of the studio imports items in soft and pleasant natural colors, and the fabrics are also natural in warm and inviting soft colors which are suitable for any home.

SELF PROJECT

In order to increase my portfolio and expand my capabilities in characterization and design for both mobile and the web, I decided to explore an option in the field of interior design as a home styling graduate at Shenkar Academy and combine these 2 areas of design. Lola Studio is a home design store that I really love and come there at least twice a month to get inspired and purchase. The main characterize between the two fields, home styling & UX, is to think ‘simple’ and be ‘creative’ .

THE GOAL

The goal of the project was to create and redesign whole pages to get a completley new look of the website trying to change current UX to be more intuitive and functional as well, and bring more value to the store.Furthermore,to bring wider exposure among stores and galleries for home design in particular, and also for those private individuals who like interior design.

CURRENT WEBSITE & MOBILE

The Problem

The website has a few problems: It is not responsive. Lake of products information  and gallery. Lack of functionality and not intuitive at all.  In general, the site does not invite contact, and those who interesting of seeing the site and products detail should  contact by  Facebook, Instagram or just come over to the store.These media options, provides inspirational images and not the entire range of products in the store.

Market Research

For better decision making i’ve checked out who we are competing with?
I’ve searched for same websites and Apps to see what the serviecs they gives, and In general, what is the value of  my ideas.
I’ve found that in Israel we have alot  of online stores of interior design. The awareness is exists. But, the difference between them to ‘Lola Studio’: Lola isn’t just a store but it is  Influencing in the field of home styling. All the related shops are buying from ‘Lola’. Her products are all over the well-regarded shops and galleris in Israel, but gives less exposure to the end customer.

My Inspiration

'Potterybarn'

10 years ago i was traveling to New York with my freind. As an interior designer, i entered  into a home design shop called ‘Pottterybarn’. I was facinated by it. I loved everything in it.The concept of the store is very fancy and luxurious but in the same time all of it made from natural materials like recycled wood, concrete, Cotton, linen, metal and iron. Very natural and comfortable. Using light and natural colours as well. All of these quality combinations together have created a very inviting and welcoming store. 
Lola Studio use the same natural materials and colours, but her concept is ‘Bohoshik’very simple and not fancy.

Same materials Different concepts.

Personas

Tommy Rivers

A client of ‘lola studio’

Interior designer, 36

"

All the time looking for new stores for inspiration and to get more ideas and options, its too bad that Lola Studio doesn’t expose all of her beautifull products on its website

Orna Mazor

A client of ‘lola studio’

UX Designer, 44

"

I love all kinds of design, i love Lola’s store, I’m going there twice a month to inspire myself. But, the website very  thin, no pictures at all, not intuitive and not informative about sales items or new items, its too bad!

Flow Chart

MY SOLUTIONS

THE NEW WEBSITE IS MORE intuitive and very easy to use, and these might be the solutions

RESPONSIVE WEBSITE

WILL EXPOSE OUR BUSINESS WITH MORE POTENTIAL CLIENTS.

DESKTOP & MOBILE

VIEW SECTION

REGISTRATION / SIGN UP

IT WILL GIVE US MORE DATA AND EXPOSURE OF OTHER POTENCIAL BUSINESSES -THUS BENEFITING US FROM EXPANDING AND INCRESING SALES. AND ALSO EXPOSE US TO INTERIOR DESIGNERS GALLERIES & STORES.

GET A MEMBERSHIP

VIEW POP-UP

CONSULTING SERVICE

Extra service for our members. The studio member will connect with a profesional designer for a one-on-one consultation, where we descuss how we can help you reimagine one room, or an entire home.

CHAT & CONSULT WITH US

VIEW SECTION

PRODUCTS CATEGORY

Products by category. Some of them can be seen how they will look in the room for which the product is intended, and will give a real-time illustration to the user

GET PRODUCT DETAILS AND STORES

VIEW SECTION

NEW - Homepage

Products i love

Registration

Business user / Private user

New - Chat & consulting

New - Products Category

Products By Room

Product Category & Product availability

Thank you for exploring.... stay tuned!