Self Project
Lola Studio
Platforms
Web & Mobile
Deliverables
UX/UI, Research
Tools
Axure RP, wordpress elementor
LOLA STUDIO is the home of interior designers and those who understand design. The owner of the studio imports items in soft and pleasant natural colors, and the fabrics are also natural in warm and inviting soft colors which are suitable for any home.
In order to increase my portfolio and expand my capabilities in characterization and design for both mobile and the web, I decided to explore an option in the field of interior design as a home styling graduate at Shenkar Academy and combine these 2 areas of design. Lola Studio is a home design store that I really love and come there at least twice a month to get inspired and purchase. The main characterize between the two fields, home styling & UX, is to think ‘simple’ and be ‘creative’ .
The goal of the project was to create and redesign whole pages to get a completley new look of the website trying to change current UX to be more intuitive and functional as well, and bring more value to the store.Furthermore,to bring wider exposure among stores and galleries for home design in particular, and also for those private individuals who like interior design.
The website has a few problems: It is not responsive. Lake of products information and gallery. Lack of functionality and not intuitive at all. In general, the site does not invite contact, and those who interesting of seeing the site and products detail should contact by Facebook, Instagram or just come over to the store.These media options, provides inspirational images and not the entire range of products in the store.
For better decision making i’ve checked out who we are competing with?
I’ve searched for same websites and Apps to see what the serviecs they gives, and In general, what is the value of my ideas.
I’ve found that in Israel we have alot of online stores of interior design. The awareness is exists. But, the difference between them to ‘Lola Studio’: Lola isn’t just a store but it is Influencing in the field of home styling. All the related shops are buying from ‘Lola’. Her products are all over the well-regarded shops and galleris in Israel, but gives less exposure to the end customer.
10 years ago i was traveling to New York with my freind. As an interior designer, i entered into a home design shop called ‘Pottterybarn’. I was facinated by it. I loved everything in it.The concept of the store is very fancy and luxurious but in the same time all of it made from natural materials like recycled wood, concrete, Cotton, linen, metal and iron. Very natural and comfortable. Using light and natural colours as well. All of these quality combinations together have created a very inviting and welcoming store.
Lola Studio use the same natural materials and colours, but her concept is ‘Bohoshik’very simple and not fancy.
Same materials Different concepts.
A client of ‘lola studio’
Interior designer, 36
All the time looking for new stores for inspiration and to get more ideas and options, its too bad that Lola Studio doesn’t expose all of her beautifull products on its website
A client of ‘lola studio’
UX Designer, 44
I love all kinds of design, i love Lola’s store, I’m going there twice a month to inspire myself. But, the website very thin, no pictures at all, not intuitive and not informative about sales items or new items, its too bad!
Business user / Private user
Products By Room
Product Category & Product availability
1 Hasandlar, Herzeliya
Tel: 072-244-2800
10:00 AM – 22.00 PM
Monday – Sunday
Phone: 072-244-2800
Email: [email protected]